Audi decided to created an international media-driving-event all across china. We organised all media coverage, pre-shoots and the final report of this great event.

We also organised special locations, side stories and also accompanied some exclusive media affairs for the international mediateams.

As a follow up, our publcations were issued as coffetable books, editorial anual reports and in high-end magazines.

Most of the pictures were not organised or planned. This freedom gave us the chance to shoot every little moment, that seemed important to us and the international media involved gave us a very nice feedback later.

A chineese roadmovie in pictures